

Originally concieved for a Holiday Party with a Rockstar theme, these "VIP Badges" were conceptually going to be USB cards filled with a handpicked playlist. Lennar's vernacular ALWAYS states they use "Home" never the word "House"(a house is a building, a home, is for family). With that in mind I teased the usage of that word with the "Rock the House" motif, tearing "House" away to reveal the buzzword. For the back side I replaced event venues with different communities throughout the division in homage to those favorite band's that have tour tshirts.